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Companies Launching IR Apps for Quick and Easy Access to Information
April 23, 2014
In a world where people are constantly on the go, tablets and mobile devices have become an essential part of most companies’ business practices today. For many analysts, investors and executives whose daily routine involves traveling, companies may want to consider launching an IR app.
There are several IR app developers that offer customizable IR apps that provide real-time access to a company’s website, stock price, annual reports, videos, analyst coverage, press releases, fact sheets, presentations, email alerts and more. For companies that utilize social media, complete integration of all of their channels is also available as one of the app’s key features.
In today’s 24/7 mobile and digital environment, information on the IR app is accessible when users want it, wherever they may be. An IR app would not only grant investors and analysts quick and easy access to important company information, but it also showcases the company as an early technology adopter and one that is constantly evolving to better meet the needs of their investors and customers.
Using one easy to use, centralized platform to deliver up-to-date insights into a company and its profitability allows users to stay informed while also building brand value. Companies utilizing the IR app have the opportunity to build customer engagement with their brand and increase visibility in the market.
An IR app can be a great extension to a company’s overall marketing program. Having an IR app provides investors and analysts with an easy way to read the company’s latest information, without having to try and find it on a website, which can often be difficult. This allows them to obtain pertinent information whenever they want it, wherever they may be.
If your company is interested in developing an IR app, please contact us and we can provide you with more information!